CRM Software

CRM and Service Management

Customer Relationship Management is the generic term for software that helps companies to maintain and improve the quality of their relationships with customers. By storing information about customers and prospective customers centrally, and distributing that information to all departments, all company representatives are able to see a complete view of the customer, irrespective of their particular role. CRM software remains a challenging application to implement.

CRM requires top level management commitment, the involvement of personnel from all functional areas in the implementation team, step-by-step rather than “Big Bang” implementation and plenty of patience all round – successful CRM software implementation takes time and supplier selection is crucial.

CRM systems can be used to create, assign and manage requests made by customers, such as call center software which helps direct customers to agents.[2] CRM software can also be used to identify and reward loyal customers over a period of time.

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CRM Software Blog

How CFOs can champion ERP adoption in 2025

How CFOs can champion ERP adoption in 2025

This week, our guest blog is from one of our exhibitors, X3 Consulting. They know how hard it is to implement a new ERP system, and speak about how important the role of the CFO is for this ERP adoption: As the business landscape grows increasingly complex, the role...

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3/4 of manufacturers connect profits to sustainability

3/4 of manufacturers connect profits to sustainability

This week's guest blog is from one of our past exhibitors, Forterro, published in ERP News Forterro study highlights the growing manufacturer focus on sustainability and its role as a driver of financial success Research from European software provider Forterro has...

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How much prep takes place for a successful event?

How much prep takes place for a successful event?

We’ve been running our events for a long time. They’re unique, they’re enjoyable - and they’re hard work! Lots of planning, scheduling and strategy goes into each and every one. When others give advice on event planning, they will give you the ‘5 Ws’: They are: What,...

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ERP Discovery Day: what will we ask you pre-event?

ERP Discovery Day: what will we ask you pre-event?

If you’re looking for a new ERP system, or thinking about implementing the first ERP system for your organisation, you can register for our ERP Discovery Day, where we match you with ERP providers/software that best suits your business. How do we match you to the...

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The Right Shade of Best Practice

The Right Shade of Best Practice

Paula Yarwood, Solutions Architect at Inforlogic, explains why personalisation and flexibility are key to achieving the right manufacturing ERP. When it comes to best practices for choosing new ERP capabilities, the days of a one-size-fits-all approach are long gone....

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Why training is imperative for ERP implementation

Why training is imperative for ERP implementation

As ERP News states: ‘The most sophisticated digital business solutions are only as effective as the people using them.’ Therefore the human element, the user training and education, is what is truly behind the success or failure of ANY business system. ERP systems are...

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