CRM and Service Management
Customer Relationship Management is the generic term for software that helps companies to maintain and improve the quality of their relationships with customers. By storing information about customers and prospective customers centrally, and distributing that information to all departments, all company representatives are able to see a complete view of the customer, irrespective of their particular role. CRM software remains a challenging application to implement.
CRM requires top level management commitment, the involvement of personnel from all functional areas in the implementation team, step-by-step rather than “Big Bang” implementation and plenty of patience all round – successful CRM software implementation takes time and supplier selection is crucial.
CRM systems can be used to create, assign and manage requests made by customers, such as call center software which helps direct customers to agents.[2] CRM software can also be used to identify and reward loyal customers over a period of time.
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Modern Shipbuilding Demands the Right ERP and the Right Partner.
This week's guest post is from one of our exhibitors, Cooper Software: With a career rooted in shipbuilding, from Babcock to ERP transformation at Cooper Software, I’ve seen the industry shift in many ways. Shipbuilders today face increasing complexity, from technical...
What’s happening in the world of ERP?
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Making the most of your ERP Discovery Day
The decision to implement or upgrade an ERP system is one of the most significant investments your business will ever make. It’s not just about the software; it’s about the future efficiency, scalability, and visibility of your entire operation. That’s why you’ve...
What is an ERP Discovery Day?
A reminder of our event - the fast-track to finding the perfect software Selecting a new Enterprise Resource Planning (ERP) system is one of the most critical and time-consuming decisions a business can make. The process is often overwhelming, involving endless...
Why a Sector-Specific ERP Partner Can Help Accelerate Your Growth
This week's guest blog is from one of our exhibitors, Cedar Bay: ERP systems promise efficiency, visibility, and growth. But not all solutions deliver on that promise. Too often, businesses end up with a generic ERP that looks good on paper – until it clashes with the...
Which kind of companies need ERP?
Contrary to popular belief, ERPs (Enterprise Resource Planning systems) aren’t just for huge multinational companies. Today, they are essential for businesses of all sizes - from growing small-to-medium enterprises (SMEs) to large, multinational organisations - that...











